Balcom Canyon Cider (@balcomcanyoncider) is a Hard Cider business located in Ventura, California distributing in over 200 bars, restaurants, groceries, and liquor stores across Southern and Northern California. With the team's concepts, I led the Art Direction and Design for their Brand Identity, rooted in the desert landscapes of Fillmore, California, where the brand first began. Together, we were able to create their unique Logo, mouth-watering Color Palette, and RTW Shirt Designs.
Branding
Illustration
Branding
Color Palette
Logo
Merch
Adobe Illustrator
Adobe Photoshop
ProCreate
Natural, organic ingredients are the true representation of Balcom Canyon Cider's brand. These ingredients have in turn grown to define the brand's color palette. The colors found in each hard cider's packaging design was guided by what could be associated with each brew's unique ingredients and flavors. Through this evolution, a mix of bright colors emerged.